Monday, July 27, 2009

The Hottest 10 R&B Singers In The Game … Right Now (Ballerstatus.com)


Posted on July 27, 2009 (8 hours ago) · Words by Carl Lamarre


How the mighty have fallen ... Remember when Chris Brown literally had the R&B game in the cobra clutch? The young phenom who was being showered with praises, and admiration has now morphed into the spokesperson for Wifebeating Anonymous. The man who was #1 on my column last year, "The 10 Hottest R&B Singers in the Game," has not only slipped out of the top spot, but the list entirely.

I made people cringe, yell, curse, and even threaten me because of this infamous list. Well guess what? I'm back to receive the love and support that I was paraded with. I'll be honest, this list was even harder because truth be told, the game has been dry. Once again, I want to remind people who didn't comprehend the logic behind how the list was constructed the first time around that I'm basing this on who's hot "RIGHT NOW." This list is only concerned with whose buzz is heavy as of right now. Well, without farther adieu, here's the list.

10. J. Holiday - The DC native returned in early 2009 with his sophomore album, titled Round 2. With songs like "It's Yours" and "Fall" garnering attention from the airwaves, Holiday has provided his fans and skeptics alike, a reason to believe the sophomore jinx is irrelevant in his case. Asides from his personal work, Holiday even contributed on Chamillionaire's song titled "Relax", and Mims' "Be My Hustla". Welcome to the list my brother.

9. Pleasure P - Last year I placed P as one of the artists who would be on the verge to breakout. Apparently my gut feeling came into fruition as the former Pretty Ricky heartthrob churned out a few hits such as "Did You Wrong" and "Boyfriend #2", which was #2 on the R&B charts for Billboard. His new single, "Under", has also been receiving substantial plays on the radio. To further catapult his young career, Marcus Cooper laced the hook for Flo Rida's song "Shone". With P teaming up with cats like Flo, he might be chanting out how he has that ringtone money. Let's not forget about his collab with Yung Joc on "Meet Me At The Bar." And to think he needed Pretty Ricky.

8. Ryan Leslie - R.Les for Pres is welcomed back on the list simply because he provided consistency from last time. Granted, his sales didn't reflect his consistency, but musically, he was on par. His album showcased the versatility that is obviously in-ept in this mundane industry. "Something That I Like" showcases the multi-faceted artist rapping and singing. His new song, "You're Not My Girl", is slowing making waves onto the scene. Asides from penning pieces for others and producing, Ryan has left his imprints on Slim's "Good Lovin'," Jim Jones' "Precious", and Fabolous' "Fabolous Life". Glad to see some consistency.

7. Jeremiah - "I know you wanna rideeeeeee out." Thanks to Def Jam and Jeremiah, birthdays have a new meaning. Instead of simply blowing candies, the ladies are blowing something else out on these special occasions. "Birthday Sex" has been booming, and received massive airplay throughout the country. How much airplay you ask? Try being the #1 spot. The young crooner also made a cameo on Fab's "It's My Time", while laying his smooth vocals on Ace Hoods' "Love Somebody".

6. T-Pain - There was a huge debate last year in regards to whether Pain was considered R&B or not. Well after careful consideration, I decided this year why not? I mean, all Pain has done was storm the industry with his infectious hooks. Maino's "All of the Above", Rick Ross' "Maybach Music 2", and Jamie Foxx's "Blame It" are just examples of Pain's genius. Pain's innate ability to provide a myriad of hits has provided a spot in this year's list, and of course his stamp on the game. Like Jay-Z said, the only man who could justify auto-tune is this man.

5.Ne-Yo - Last year's runner up has remained steady even without dropping a major hit. Though he released his single "Part of the List", he was still receiving lukewarm reviews from that record after his album, Year Of The Gentleman, was released in 08. He would try to redeem himself on Jada's "By My Side", but only to be subjected to minimal airplay. Still, Ne-Yo was able to rejuvenate himself on Keri Hilson's smash hit "Knock You Down". The record catapulted himself back on the radar, and is still making noise on several stations. This song itself, was able to keep Ne-Yo in the top 5 this year.

4. Jaime Foxx - I still can't believe this dude is so talented. Comedian-turned-actor-turned-singer, Jamie enters the list as the #4 spot. This triple threat enlightened people with his latest endeavor, titled Intuition. The effervescent "Blame It" disseminated through the airwaves and became the anthem for people struggling to drop the Henny. The record towered itself to the #1 spot in Billboard's R&B Charts, and #2 overall. To up the ante, Jamie's newest single, "Digital Girl", answers the call of haters who deemed him as lucky off the T-Pain assisted "Blame It".

3. The-Dream - The American Dream finds himself at the same spot he was at last year with his impressive catalog titled Love Vs. Money. Thus far, The-Dream hasn't proven to be a stranger to hits. With his album wheeling out hits like "Rockin' That Thang", "My Love" and "Walking On The Moon", Mr. Radio Killa established himself as more than just a songwriter. His distinct falsetto, and eclectic sound has made him a rare commo dity in the game. Examples include Rick Ross' "All I Really Want", and Fab's "Throw It In The Bag." With a possible release of a new album titled Love King, and an expected best of both worlds featuring Kanye Titter, there's no reason he shouldn't find himself among the top two next year.

2. Maxwell - Many dub this man as the last real dude left in R&B. I'll be real, the first time I heard Maxwell was during the movie "Love & Basketball." The infamous track, titled "This Woman's Worth", was major. Maxwell's last album was released seven years ago. Ever since then, we were left to ponder on the whereabouts of the man who sported the '70s afro. Then this year, Maxwell returned with a fresh low cut ceasar, and of course the smash hit "Pretty Wings". That one record solidified his spot as the last real dude left in R&B. His new album, BLACKsummers'night, just went #1 after selling a ridiculous 316,000 records. Sick.

Disclaimer: Maxwell is considered neo-soul more than anything, but his album was number one on the R&B charts. So just for this list, I placed him under the branch of R&B.

1. Trey Songz - This is the only man smooth enough to sway the ladies, and cool his way six spots from last year's positioning onto the top. The new #1, and "hottest of the R&B game" as we speak belongs to Tremaine Neverson. It was only a matter of time until the young man blossomed into stardom. With a passionate voice intertwined with a hustler's mentality, Songz has infiltrated the game with ease. Songz' single, "I Need A Girl", is just a dose of the havoc that's he been wrecking the game with. Teaming with Drake on "Successful" and "Invented Sex" has proven that these two are capable of being a formidable duo for years to come. What's mind blowing about the man is the fact that he's even delved into the mixtape game. His release, titled Anticipation, is an opus filled with lullabys and sexual innuendos sure to fill any woman's' appetite. He also teamed up with Loso on "Last Time", which comes to no surprise since Fab has collaborated with three other artists on this list. Songz's album, Ready is slated for an September 1st release. Say hello to Trey Trey.

Honorable Mention: Bobby V, Ginuwine, and Mario

This list was even harder than the first one. Six out of the ten artists who made up the list from last year were not fortunate enough to make the list. Maybe this will motivate these cats to step their game up. Hopefully this list also shows people that anybody is capable of being scrapped off the list, i.e. Chris Brown, but I'm sure Breezy will be back. As of now, you guys are free to debate once again. Let's get it.

Wednesday, July 22, 2009

Is Loso’s Way The Fabolous Album You’ve Been Waiting For? (Ballerstatus.Com)



Posted on July 22, 2009 (5 hours ago) · Words by Carl Lamarre


People gathered at Helen Mills Theater in New York on Tuesday night (July 21) in hopes of receiving a glimpse of "the Fabolous life," described in Loso's new album titled Loso's Way.

Over 150 people arrived, and lent their ears for Fab's long awaited album which has churned out hits such as "Throw It In The Bag" and "It's My Time". With the theater reaching maximum capacity in merely an hour, people scurried hastily, trying to find seats in preparation for the events to come. Shortly after 7, host Young Sav, announced to the audience that it would be time to unwrap Fab's album, starting with the intro.

Starting off with "The Way," we find a pugnacious Fab unleashing blistering punch lines resulting in undeniable shouts of "damns", and "wows". Bar for bar, Fab sets the tone with the intro. Just when you thought he was finished providing a lyrical exercise, Fab pounces on the DJ Khalil produced "I'mma Do It" featuring Kobe. With an infectious hook behind a monstrous beat, Fab laces the track with bars like, "My attitude is celibate, I don't give a f***."

The momentum continued to carry on as Young Sav enlightened the audience with Fab's new single, titled "Everything, Everywhere, Everyday" featuring Keri Hilson, and Ryan Leslie behind the boards. The track -- labeled as the "money record" by Sav -- caught the attention of males and females alike, as the record has "certified club banger" written all over it. The video also premiered during the session, which has potential to take waves over "106" with Loso teaming up with the R&B's young gunners. Expect some surprise guests in the video.

"When The Money Goes" featuring Jay-Z proceeds after, and is promising, but isn't quite the perfect follow up after such a banger. The throwaway track originally given to Hov was passed to down to Fab, as Jay blessed the hook. Fab did provide some spark, but the life did simmer down, resulting in Sav resorting to playing just the first verse of the track.

"Salute," featuring Weezy F, is one of the highlights on the album, as Fab destroys Wayne. With bars like "You want your whopper, come and get your beef n**** / I'm not a boxer, I'ma be brief n****." Fab clearly made a statement as to being pound for pound for the PLK. (Sorry Banks.) On the track, Wayne is forced to revert to his "I am a Martian" flow, which does signs of promise with his uncanny wit, but still left to ponder, "What the f***?"

"Stay", featuring Marsha Ambrosius, is the track that will open eyes for Fabolous' critics. Fab is as open and vulnerable lyrically as he ever could have been, as he lists his possible fears of being an absent father in his son's life. Fab's candor doesn't go ignored, as his plea for being a great father provides a deeper meaning as to John Jackson is as a person, and not just a rapper.

Overall, Fab provided an eclectic album in which he touched on everything in a street perspective. Granted, Loso's Way isn't American Gangster in terms of storytelling, but this opus provides light as to whom Fab is, and what he means to the game.

Lyricism is hard to find in this washed up industry. Storytelling is remotely relevant now because people are scared to delve into those areas. Fab was able to do that, and with ease. With anticipation surrounding an album dubbed as the modern version of "Carlito's Way," Fab's penmanship proved to be the decisive factor in crafting a great album.


http://www.ballerstatus.com/2009/07/22/is-losos-way-the-fabolous-album-youve-been-waiting-for/

One


Honestly, her words are stimulating...
Conversations feels like a sense of me is escaping...
draped in, sheer happiness...bliss is just consuming me...
Vivid thoughts are illustrating things beyond you and me...
cuz i love to sit down, chill and even relish...
how you feet sit in Prada, and your eyes in Perry Ellis...
Maybe I'm overzealous or maybe I'm jumping the gun...
but every time i see you i think I'm hugging the one...
I'm not being cliche, I'm just being honest...
With a body of goddess you embody what is modest...
A wedding day in Paris, honeymoon in St Thomas...
If anything is short, Blame it on me...PROMISE.

Write For Escape(Wrote This On Impulse) Rough Draft

I'll write for escape...I need a passage to another dimension...because here, i sense immense pain which ranges from heartbreak and tragedy...Due to insipid creativity, my imagination plays second fiddle to my reality...A pilgrimage is needed to soothe the scars sufferred through Love & War...I'll only write for escape, if I'm promised something more...To Be Continued...

Friday, July 3, 2009

Editorial: Salute The Vets (Ballerstatus.Com)



I really hate being right. No, I actually don't. I just enjoy marveling at the spectators who fancy in analyzing sound scan as a source of credibility in Hip-Hop. A lot of people, or should i say Internet geeks, worship sound scan as if it was a Greek goddess with an immaculate p****. Anyone who uses sound scan as a feasible source for judging quality, and lyricism should have their Hip-Hop card revoked ASAP. Correction, any artist who uses sound scan as a feasible source for judging quality, and lyricism should literally one themselves, and give their contracts to people named Young Jimmy, or MC Wally. As of now, sound scan lacks any essential relevance in Hip-Hop. It's slowly becoming more about the music. Wait--lets reevaluate that statement just to make sure. It's slowly becoming more about the music? And, guess who decided to reinvent the wheel folks?

The veterans. The ones who before entrapped themselves with scintillating lyrics before succumbing to the plush and gaudy jewels. The ones who engulfed themselves in passionate anthems--not the cotton candy we squirm and cringe to.

You know, before this past month, I really did lose hope in these guys. I really did lose faith in these dogs like Mike Vick. Then Jay came.

"This isn't a hit record. This is pratically assault with a deadly weapon."

Jay-Z - "D.O.A."

With Autotune blaring through our speakers on the regular, one person decided to voice his anguish on the voice vocoder. Jay' simply berated the abusers of autotune in D.O.A. One record, literally one record seized the game. He took the nuts of autotune, placed it in a vice grip, crushed it, and then fed it to the DJ Webstars, and Ron Brows of the world. We all were craving for this type record from someone. We all needed someone to hush the parodies of these so-called hit records. Why not Hov? Just when I thought Blueprint 3 had a slim chance of seeing light, not only did God provide a glimpse of what to expect, he damn near blew the door open with that track. Just the grit, the disgust, and the carnivorous bars placed a smile on every rap fans' face.

Thanks Hov.

"Hit em in his fitted cap, he won't get a chance to twitter that."

50 Cent - "I Line Niggaz"

I want you guys to guess who came up with this. Sounds like Fab right? Nope. Sounds like Banks right? Nope. It was boo boo -- Yeah Curtissssss. Just when you thought Curtis was finished, and drowned in the commercial wasteland, he decided to swim out, and revert back to Power of a Dollar form. Lyrically, 50 at his peak right now. He's hungry. 50 has even admitted to throwing away the commercial swag, and bring the hood back. I bet everyone is wondering what proof do I have. Listen to 50's War Angel. Even I was skeptical, until he made me a believer with his latest endeavor. 50 even went as far as to tap the abusers of autotune a la Hov by saying "Goons don't used autotune, JUST YEEZY." Damn.

"Part Manson, part hannibal, part mechanical//Sharp throwing animal parts at Scarlet Johansson."

Eminem - "Alchemist Freestyle"

I know I'm late, but yes I'm adding Em on this list of veterans who are back on their bullshit. With his newest album Relapse, it's safe to say Marshall Mathers is home. Still, I'll admit, I needed some reassurance from the man Vibe dubbed as the best rapper alive. Then one night, I was watching Worldstar, and the believable happened. Em decimated his freestyles on the Tim Westwood, as Alchemist allied ooped him several beats. All it took as a smooth lob, and several head nods from Westwood for Em to throw it down. For the nerve of Irv Gotti to question Em's skills and place as the best rapper alive. The double entendres were probably too much for Irv to comprehend. I understand. I understand.

Just when you thought the veterans were going to bow down and let the new school babies takeover, these three have decided to stick around for awhile to make the summer one to remember. Salute.

Wednesday, July 1, 2009

Welcome To Heartbreak




We're losing everything. Asides for the debacle titled the recession, everything we believed in is suddenly becoming faint in our eyes. It feels with every second, tragedy is laying comfortably at our doorsteps, waiting to drop a bomb on us. When the hoodies, and baggy jeans segued into the era of Autotune, anger and angst overcame us. When Mike Jackson wasn't wooing us with his dance moves, we were poking fun at him on South Park, and dubbing him as "Wacko Jacko." When magazines like Vibe weren't assuming the positions we had urged for, we questioned their credibility, and substance. When Obama was deemed savior a la Christ, we remained adamant with our stances, until our checks stopped coming in. The inconsistency within ourselves has landed us where we are today: Heartbreak....

To be continued.

Ace Hood Interview (HipHopGame.Com)


10 Minutes With Ace Hood

HHG: How do you separate yourself from falling into the category of being just another gimmick rapper?

AH: At the end of the day, I'm in my zone regardless of whatever I maybe going through. At the end of the day, you just got to be come off as real as possible, and get everything off you chest. With people, you don't want to be too arrogant, or too far from what people can relate to. At the end of the day, I'm a young dude. I can't try to portray all this crazy stuff. I'm a real dude. That's why you never nothing too crazy from Ace Hood. At the end of the day, it's all 100. We just want to keep it real with the people, and not be to far off. At the end of the day, you just want people to be able to feel you.

HHG: A lot of people who weren't familiar with you, began taking notes after your performance on the cipher with Fab, Juelz, & Jada during the BET HipHop Awards. Do you feel a lot of people do underestimate you talent because you are so young?

AH: Maybe they do. The thing about it is that we're going to continue to go hard. The one thing that sets me apart is my hunger, my starvation, and my versatility on records nah mean? We can do whatever. We could do lyricism or whatever. The one thing about me, is that I'm not a one base artist. That's one thing about artistry in rappers. There's rappers, and then there's artists. I'm an artist. We have versatility. We do this. We could do lyricism. We could chop it up and go fast. We could swag it. We could do Dade county swag. It's however you feel it. I could do your swag if you need me to. You understand me? So at the end of the day, it's all about versatility. It's about establishing that longevity in the game.

HHG: It's funny you say that in regards to lyricism. Do you feel people, especially the New Yorkers, underestimate your talent because you are from the south?

AH: Yeah, yeah, oh definitely. It's because lyricism is big in certain parts. It's big in the New York parts, and cities like that, rather than the down south. At the end of the day man, one thing that I was always told was that if you're versatile, it's always better.Just having lyricism, lyricism, lyricism, isn't always needed to create a hit record. I've made hit records without the huge punchlines, and without this, and without that. But, we can still do it. The mixtapes, the freestyles and stuff, we do it. That's the time for that. But as far as when you're listening to music, people don't wanna hear nothing that's too crazy. They just want short, simple, and straight to the point so they could understand you.

HHG: Do you feel like the togetherness that Florida has developed asides from the Rick Ross & Trick Daddy incident will help the state remain relevant in rap?

AH: You know that brothership with me, Ross, and guys like Khalid were just all built within each other. It's like a mobb you know what I'm saying. We all have love for each other. You know anything that anyone of us may need, we're always there for one another. That's one thing about it; I could be in Switzerland and plug in the the Deeper than Rap. Ross could be in Dubai bumping that Ace Hood Ruthless. It's love you know what I'm saying. That's one thing that keeps us strong.

HHG: How much of a role has Khalid played in your career thus far?

AH: Oh man. Khalid has been big man. He really has been a great CEO man. He's been a rolemodel. Being with Khalid man, I respect him so much, just because he's a hard worker. He's actually a grinder. He built his way into Hip-Hop. He built his way. He molded himself into music rather than others you know? It's much respect and love for my brother Khalid because he has played such a big role in my life as far as my music career. He could definitely bring 210% out of Ace Hood, and not only me, but a Rick Ross. Like a whoever. Like a {Lil}Boosie. Like a {Lil} Wayne. Like a Fat Joe. He always could bring out the best of them. Khalid is that heartbeat of the whole movement. You understand me? That's why I look up to him, because at the end of the day, real recognizes real. He just a real nigga.

HHG: Do you feel people sleep on the fact that he has an eye for talent?

AH: I don't think so just because he helped build the best. He molded the best. He helped mold a Wayne. He helped mold a Ricky Ross. He helped mold anybody you could think of. He helped mold a lot of people's career that you maybe fans of. You understand me? At the end of the day, he has the respect of an Ol' G. So that's how I look at it. You feel me?

HHG: As far the XXL Freshman 10 is concerned, do you feel you haven't been receiving as much attention in comparison to a Kid Cudi, Asher Roth, etc.

AH: Nah not really. You know why? Because every city I've been in, has shown love for Ace Hood. Unless you go to one part of the world, and they ain't really heard too much of me, but other than that, nah. Of course, I know that's been a lot of Ace Hood flowing around and stuff. I don't feel no hate. Maybe in certain parts, but otherwise, I haven't been anything bad about Ace Hood.

HHG: The album is out. How are you feeling?

AH: I'm blessed man. I'm truly blessed. To have a second LP, and then try to make a third LP is a blessing. The second LP, we getting it in. It's another classic just like how Gutta was. You what I mean. All we got is hit records. We never gonna stop. We going to keep on going.

HHG: How were you able to get all these big features for the album.

AH: Through the relationships of Khalid, and through the relationships I've developed in the game. I could holla at an Akon, and be like "yo lemme get a favor", because he's so down to earth. Same thing with T-Pain. Just through the relationships that Khalid has with them, and being able to be like "Hey can you do this for Ace"? I appreciate all those things man.

HHG: I know you ready to get back to the party, but real quick, 5 years from now, where do you see yourself in the game?

AH: Man I'm going to be so rich. My brand is going to be like a Bad Boy label. We're going to be one of the biggest mobs in the game. We going to have everything on smash. I might just build another community in another island or something. Show you what We The Best is! Nah, but for real, 5 years from now, I just hope to be successful. One day, I could have artists of my own being able to buy their own million dollar cribs, and have things of their own. Have their own Bentleys, and Phantoms. I just wanna have Ace Hood bumping in every city, like a New York. I could just have an Ace Hood poster board, or an Ace Hood clothing Line. Just have a brand for myself. I just want people to see Ace Hood as the rapper, the dude with the clothing line, all while the money is counting up. That's how we gonna get it.

Breathless


Should I call it a fatal attraction...attraction that engages in verbs and actions...actions that responds to her reactions...captions are needed because at times I'm speechless...breathless, is what i titled this thesis...because I'm a mute...a mime when tackled by her beauty...but forced to talk because her eloquence triggers a response...In response, words like beautiful and gorgeous falters...bemused by her beauty so you're forced to alter...your dialect or diction...because her look is rare, close to extinction...is my love fiction?...that's what her conscious asks...because she seen past the glass of deception before...her reflection before, wasn't pretty and isn't hard to ignore...but yours, truly wants to spray a tint of happiness...I'm already breathless, just let me be a happy prince.

Lox Interview (HipHopGame.Com)


HHG: You guys are on the road right?

Styles P: Yeah. Right now we're traveling from North Carolina to Va.

HHG: I was always curious about the road life. How do you guys prevent the road life from ever interfering with your family life at home?

SP: You can't ever stop the road from interfering with your family life. You have to find ways to work with it, and work around it. It's not like you could be three places at once. When you're on the road, you're on the road. When you're at home, you're at home. You gotta find a way to be on the road, and just make your presence felt at home. You have to make sure your responsibilities are handled before you get outta here {home}.

HHG: What's funny is on the last Vibe Magazine, I was reading how your take pride in being a family man, and caring solely about the essentials more then the glamour. Do you feel rappers today let the hype interfere with their family life.

SP: I mean I think Hip-Hop--well not Hip-Hop in general, but people get attracted to the fast life. When you have money coming in, a lot of people calling your name, and phones ringing all the time, I think people tend to forget what's going on at home. That's whether you're a rapper, ball player, or anybody.

HHG: So in terms of music, the LOX have been around since the mid 90's. Do you feel with the lack of talent in the industry that the word rap group has lost its appeal?

SP: I mean I think it does, and it doesn't. I think it does when you have people holding on to the past, but i mean today everything is so diffrerent. I mean yeah and no. You gotta remember .Hip-Hop is a culture. You have two different people in the culture. You have people who talk, breathe, eat, sleep, and shit it. Then you have people who'll do it for the swag, the parties, and to be up to date. So you know, it's a yes or no answer.

HHG: Since it has been a while since the group's last release, is that the reason you guys decided to drop the album, to remind fans of what a rap group essentially is?

SP: Yeah not only that but i think music is starting to have a void. I think even with the corporate rappers, they just kind of like to talk about what's hot instead of trying to be hot. So I think we're trying to bring that back to the table as far as L.O.X., with me, Sheek & Kiss. As far as D-Block, the next generation, we're trying to bring that fire to the table.

HHG: You know another rap group that's catching buzz in the game that has joined your label recently is Slaugherhouse, which features, Joel Ortiz, Joe Budden, Crooked I, & Royce Da 5'9. What do you think their impact will have on the game as a group?

SP: That shit should be good. They bring a lot lyricism to the table. I'ma cop.

HHG: With you guys still being at Koch, and watching a lot of artists from major labels make the transition to Independent, how do you feel about artists making those moves this late in the game, when you guys made that leap a while ago?

SP: I mean I think I could speak more on that on my behalf, but as far as what I think of artists trying to switch from then to now? I think they don't have the vision and understanding of what to do when to do it. Now is the time when artists who have been majors for so long that are fucked up. Sometimes you could be doing what me, and Sheek and did remain to be independent, or you could go back to a major because they know Sheek's success as an independent, and give him a nice check in advance. You know, I think it's all on how you play the game, trust the game, conserve the game, and figure out what's going on. There was a time where niggas who were on a major wasn't really popping, and shit was declining. When this shit was happening, we had the idea to go independent. It's gonna be tough for everybody to go independent since we're in a recession. Now is the time where where we're either gonna stay independent where we established ourselves for our core audience or go get a big check. We could tell the companies listen "You know we know what we're doing." If we put out an album with such and such artists, it's gonna sell such and such amount. From then, they're going to recoop off of us and recoop off us. It's a different pattern. That's when you have to have the wisdom to see the game through different eyes.

HHG: So with that said, do you think your next album personally should go digital since the internet is destroying sales?

SP: It depends on the time. Everything is timing. Everything is timing, and having strategic manuevers to do what you gotta do, and when you wanna do it.

When I spoke to Jada, he accredited his recent success off the Last Kiss to perfect timing.

SP: Yeah you gotta make sure you have your good time right. If you aren't in an era where sales aren't booming out of the window, then you got a problem. It all depends on the timing if you wanna get that commercial success. If you get that, then you might achieve a certain buzz to keep your name right. You dig? If you have a song out in Feburary that's a nice spring time song, then it's going to be irrelevant from that time to that time. So timing is everything. It's like if i haven't been out in a minute, when i come out, i'm going to attack the underground. Then, I'm going to step it up a level when i go to the mainstream level. I know once i work the underground level for a certain amount of time, I'll know the word spread. Then if you drop at the right time, you might not get a lot of sales, but you'll put yourself at the position to do a lot of shows. If you have the right song at the right time, especially with the way society is at that particular time, then you're good. Timing is important when you make a song man. That's going to determine whether you stick around, and have the ability to perform that shit.

HHG: Well before i get any deeper, to clear the confusion, I thought this album was supposedly titled Live, Suffer, and Celebrate?

SP: Nah that's gonna be just L.O.X. This one is just to show people the whole D-Block movement. This just to show how shits going to be the new L.O.X. order. They haven't seen a new L.O.X. order in a minute. So we're going to be putting this work in for this compilation, and wait till Kiss finishes his solo project. So right now, you could see we have a new L.O.X. order. You could see we have a new army. You could see how we're going to keep it moving, and keep it rolling. So L.O.X. should be out around January. My album should be out around February. With all the artists we got, we're just trying to keep this shit rolling. This a new L.O.X. order. We're just trying to get shit back to where shit needs to be.

HHG Ok. So as for the album No Security, the first single Get My Paper has a real old school vibe behind it. Was that intentional to let the fans know that's ok to go old school in 2009?

SP: Yeah that's where we were going. You could be cool. You could be chilled out. You know everything now is just jumping around, bugging out, and shit. Sometimes you just need to cool it out, and have a little fun man. You could have fun with cooling out. You could be laid back. Nah mean?

HHG: With a lot of people being accustomed to the hard and gritty records from you guys, do you feel worried about the potential backlash you may get from fans about the record?

SP: Nah not really cuz we cooled out, just trying to have fun. That was the whole point of it--to have fun. I mean who the hell could be rowdy, crazy, and be on some killer shit all the time? I mean sometimes you gotta have fun. That's not the first time we did that. I have the "Can't Believe It" with Akon. Sheek got the "Good Love". Jada got the "Knock Yourself Out". We had all these shit our entire careers. Shit we did songs with J-Lo, and Mariah. For us, it's we do what we do. We don't have to follow the norm. They could follow us.

HHG: So as for No Security, who can the fans expect in terms of features?

SP: Features we got Beanie Sigel, OJ The Juiceman, DJ Webstar. As for production we got Pete Rock, Poobs.


Styles Passes Phone To Sheek

HHG: How you feel about the album coming out June 9th

SK: I feel great man. I feel blessed man to have these young boys out here with us like that nah mean? We gonna get to showcase all this shit we got coming man. We got that smooth joint we got up there. You know trying to get that paper. The video I'm loving it. The video is hot to def. That's what it is man. Nah mean? Wait till you hear some of the songs on there man. We went off. We got mad shit. We got shit from everywhere. We got shit from the south.

HHG: I see that with you guys having O.J. The Juiceman on the album.

SK: Yeah Yeah. That's a good look. We in the Carolinas right now. We've been making hot records, and they're loving it. We actually did a show last night.

HHG: So while you guys are touring, do you guys have time to get in the booth and record?

SK: Yeah. Hell yeah. Always. I mean not now, while we've been on the road.

HHG: You know I just asked Styles about this, the first single Get My Paper has a real old school vibe behind it. Was that intentional to let the fans know that's ok to go old school in 2009?

SP: Yeah. Hell Yeah. My man overseas from Germany can sing man, had sent the joint. It had a hot sound to it. We had our boy S.I., our artist, just come through and lace it. It's cool man, because we just talking that fly shit, and just bugging out. My man Ed Hard had came up with the idea of like lets get that whole Bad Boy "One More Chance" video vibe. I mean especially with the weather getting nice, that's a nice thing to do.

HHG: You think the fans will be cool with you guys having a more mellow approach instead of the grittiness they all came to love.

SK: I think it's cool. I think we had the chance to do that. I don't talk all that killer shit, because we passed that. We did that drug talk in our sleep. I mean we did that already. It' ain't like we got something to prove. Like we've been talking to women, having fun on our records, but they know our whole style.

HHG: It's crazy because it's been 11 years since you guys came out with Money, Power, Respect. How can you describe your growth from then to now with No Security.

Well I can't really compare the two because this is us being surrounded with new talent, new thoughts, young minds. It's like a showcase LP movement that we got. We're just doing this to showcase them. The Money, Power, Respect is a whole different movement.

HHG: So are you guys in a sense trying to be rolemodels.

I mean not necessarily rolemodels, but we're trying to show our edicate, and swag. We're just trying to show our mannerisms, like the way we do shit. It's all about just paving the way, and showing them what's what. We try to show them in the studio how hard to go, how much work you gotta put in.

HHG: So is the mindset for you guys different in contrast to 10 years ago for when you guys head into the booth?

I don't know. I mean it's still kind of the same with us because we could mash everything, and anything we get on. Whenever I get on a record now, I'm trying to kill it. I'm trying to destroy it. Back then, it was more about music. You had to be lyrical. You had to sit down and write out those lyrics. Right now it's different. You just need a hot hook, a beat, a keyboard on your voice--whatever they call that shit, and you're good to go. Nah mean?

HHG: I know Jada's not here, but I had the chance to speak to him a while back. I wanted your take on this, do you feel people in the age group of 16-20 are deprived in a sense of music, compared to back when you were coming up?

SK: (sighs). Yeah. I don't even fuck with mixtapes right now. Mixtapes are not what it was back then. Right now, you have so much garbage out right now. People have one or two hot songs on a mixtape and the rest is trash. When we were coming up, the mixtape was like a street album. A mixtape was like a street bible with the Ron G's and the Doo-ops. Those are real mixtapes to get at. The artists really gave you a whole body of music. You had all the shit. You had the hood shit, the club shit, the girl shit. I can't blame the kids. I gotta blame some of the record labels man. These niggas just want that one ringtone hit. They don't care about the rest of your music. A lot of labels are fortunate that us artists have those ringtone records. They be like "I don't care about the rest of your album. The rest of your album is trash, but so what. We got this song, lets make sales off that." It's not a body of music no more. When sales are low, and trust, i know the economy is low, but when sales are low, people get mad at you. You're not giving people nothing hot, or worth while to buy. Motherfuckers aren't gonna spend $10 on that shit man. Niggas is hearing that your all around shit is wack. Yeah they have that one song on the radio everyday but, where's all that fire at on their album?

HHG: I mean so since you guys are veterans, do you guys ever get tired of rappers saying "hey where trying to bring New York back?"

SK: It's funny you say that, because to me, one group or one person can't do that. One person cannot bring New York back. It's just at time where it's not shining. It's like the earth. It turns, and it's shining one place while it's raining in Central Park. That's how it works. It's raining but then it's gonna come back to common grounds. It's gonna come back to the X (DMX), the 50's (Cent), and the nitty gritty. It's going keep doing it.

HHG: I always ask this to the veterans of the game, so I'm going to pose this question to you and Styles: Would you do an album in Autotune, or would you just rock skinny jeans?

SK: (Laughs) Autotune all day baby!

HHG: I asked Jada that, and said he would just go to Jail.

SK: (Laughs). I didn't know that was one of my options.

HHG: I mean he ended up picking the autotune. What would Styles do?

SK: Lemme ask him. "Yo Styles would you wear skinny jeans, or do a whole album in autotune. Kiss said he'd go to jail." (laughs). Styles said autotune. (laughs) But son listen, the music is the music. Skinny jeans is your manhood. You could rock skinny jeans when the cameras on to put on an act. But when the cameras off, and the guy yells cut, it's over. That's real life. (laughs)

HHG: With you guys being parents as well, do you ever get worried about how the trends might affect your kids? What do you tell your kids if they wanna wear a pair of skinny jeans?

SK: They can't do it. They can't do it. You know what, that's a blessing that I got. they're so thorough that they don't want no skinny jeans. As for as the dancing, I can't stop them. The music, I let them listen to whatever they want as far the Soulja Boys or whatever. I could let that rock. As far as me raising them as men, that's not happening.

HHG: Before I let you guys go, I'm curious as to whether you guys seen what's been going on with the Vibe tournament as far as the Best Rapper Ever is concerned. Do you feel these critics, and magazines deserve the right to rank particular rappers?

SK: Nah i really don't. It's cool with them making the concepts up, but as far as the decisions go no. What gives these guys the credibility to say whose the hottest and whose not? Like what are they going by, the sales or the skills. Some of these people be asking me like "How do they get the right to decide?" That shit is going to be written in stone. That's bible cuz this person said that these are the hottest rappers. Nah man, that's according to the people. Half of these motherfuckers that make these decisions, you never seen them in the hood. You never seen them nowhere. None of the clubs. None of that shit. They're just chilling behind their cubicle. They're strictly behind their cubicle. I'm not saying stuff like, "You gotta come outside", and people gotta be shooting at you. These niggas ain't never do any backspins, pop locks, or break dances. They ain't do none of that shit. I guess they're going off record sales.

HHG: I can't lie. I was pretty shocked about how high they ranked Will Smith. He was pretty high up there. They had Will Smith Vs. MC Hammer.

SK: Yeah but with MC Hammer, it was all about his dancing and all that. That's just according to these guys man. Is it about how many records you sold, or are you the hottest MC? They could be going off strictly that. Will Smith is amazing man. At the time, Parents Just Don't Understand man. Was it hood music? It probably wasn't, but he didn't claim to be a mass murderer either. It all depends what these people are judging the shit off of.

HHG: Real quick though. Lakers or Magic. Who you have taking it?

SK: You know what man? I would love to see Howard get it. See some young new blood. Kobe is definitely working mad hard. I like dudes who be in the grind going mad hard. Kobe has mad rings but overall i would have to go with Kobe.

HHG: About Styles?

SK: Styles said he doesn't give a fuck. (laughs) I used to fuck with Phoenix, but Shaq fucked my team up. Listen though, right now, I'm David Stern. I ain't got no team. I'm just David Stern. I got everybody.

HHG: Any last words man?

SK: Just really June 9th, please go support it. These guys worked really hard on it. It's good music nah mean. Please go hold that down. Good questions homie.